Description

Three notes, all of them turned up loud — that’s Bloom in a sentence. Jasmine leads, tuberose follows, and rangoon creeper (also known as Chinese honeysuckle) sits underneath, adding up to a thick, heady white floral that feels more like walking through a greenhouse than getting a light spritz of something floral. Alberto Morillas composed it in 2017, at a moment when a lot of floral perfumes were heading in a lighter, more understated direction — this one deliberately went the other way. If you love white florals and want one that doesn’t hold anything back, this delivers exactly that. It’s often near the top of any floral perfume shortlist for women. Gucci Bloom is one of the highest-volume Gucci perfume searches out there, usually mentioned in the same breath as Gucci Flora.

Features

• One of the top Gucci perfume searches worldwide, alongside Gucci Flora
• A concentrated white floral built on just three key notes
• Composed by Alberto Morillas in 2017
• A bold, maximalist option among lighter floral perfumes

Benefits

• Strong projection — a genuine room-filler
• Excellent for anyone who loves rich white florals
• Long-lasting thanks to its dense floral composition
• Distinctive enough to become a true signature

Created By: Alberto Morillas

Tips for Best Experience

Because it’s intense, start with one or two sprays rather than your usual amount — Bloom builds strength as it warms on skin.